My name is Denise, I was a typical Singaporean house wife (domestic engineer or Home economist) to be more politically correct, until November 2014. As a stay at home mother with a 3yr old and a 5 yr old, I quickly realised I needed to find something to keep me from going insane! The idea and concept of this business came about while hunting for a birthday present for a girl friend. Found out it was impossible to find a quality leather bag without paying for a designer price tag. Been a bag craze lady myself all these years, I decided to design my own unique high quality leather bags, without any visible logos, thus creating a kind of exclusivity. My journey started when I went searching for a manufacturer online. I followed my hubby to Hong Kong on one of his business trips, and jumped on a train by myself from HKG to Guangzhou, China to meet the manufacturer in person. This is where I could witness first hand the specific quality of leather I wanted and explain the intricate detail of each bag design. With my friends now very happy with their unique bags (named after them) the company was launched in March 2015. Thus, the vision of allowing everyone to own a good quality and yet affordable leather bag. No logos everywhere, and best of all, the exclusivity as only 20 pieces or less are produced for each style and colour!